Bring your following. We bring the brands.
You already film your fishing and post it to an audience. Bait brands, tackle shops and fisheries want to be in front of that audience, and they post briefs here saying what they'll give for it: product, cash, a session on their water. You apply, deliver to your own channels, and the fee is paid into your own Stripe account when the brand confirms, held by Carp Army until then. Your channels and reach go on your kit the day you switch it on.
Me › Creator in the app. Five questions: what you make, where you fish, your channels with follower counts, what you're open to, a one-line pitch. Two minutes; your kit is live at creators.carp.army/@you straight away.
Bait brands, tackle shops and fisheries post what they want. You're told when one matches you. Apply in a tap.
Log the capture naming the bait, post the reel. That is the proof; the brand confirms and it goes on your kit.
Your referral code. Members who sign up with it, and their first listing, count on your kit. Carp Army is the first brand posting a paid brief for exactly that.
Your audience is the asset. Brands come here for the people who watch you, so your channels and reach lead your kit. There's no follower minimum either way: a brand chasing a bait firm's regional launch wants a different creator to one chasing reach, and both are here.
You keep 100% of the fee. On a cash brief the brand pays your fee plus our service fee on top. It's taken when they pick you, held by Carp Army, and paid into your own Stripe account when they confirm. Nobody chases an invoice.
Your fishing is colour, not a bar to clear. Log catches and your kit fills out on its own with captures, personal bests, waters and the bait you name. Some brands care about that, especially bait firms. Plenty only care that their product lands in front of your audience. Nothing on your kit is typed in except your follower counts, and those are marked as declared.
Briefs are not the only money. Shops and bait brands set a commission on their products, and a Pro member featuring one in a live, a reel or a pin on a post earns that cut on whatever it shifts. It comes out of the sale automatically, it runs whether or not a brief is open, and it keeps paying on a video long after you posted it.
Pin what's in the photo. Tap a spot on your catch or post and pin the product from the Carp Army catalogue: the rod, the alarm, the bait. Viewers tap the dot and buy it. If it's out of stock they can ask to be told when it's back, and if they buy within 30 days of us telling them it's back, the sale is still yours.
Your fish end up on pages other people read. Log a capture naming the bait and it feeds the public page for that bait on carp.army, the county pages and the Monday round-up, with your name on it. That is the part brands look at before they pick anyone, and it costs you nothing but logging what you caught anyway.
Fans can subscribe. Apply to offer subscriptions and, once Carp Army has approved you, fans pay you monthly to see the posts you mark "Subscribers only". You pick the price: £2.99, £4.99 or £9.99 a month on the web, or £3.49, £5.99 or £11.99 in the iPhone and Android app, where Apple and Google take a cut. Everyone else sees a locked card with your price and a Subscribe button.
The money on subscriptions. Carp Army keeps 5%. On the web the card fee (1.5% + 20p) also comes off and the rest goes straight to your own Stripe account each month. In the app, Apple or Google take their 15% first, then our 5%, and your share is paid to your Stripe account after 45 days, the stores' refund window. Price, pitch, pause, subscribers and earnings all sit on your creator screen.
Product reviews, done properly. Some briefs send you a product to review, free, sometimes with a fee as well. You give your address in the brief (only that brand sees it, and only until it arrives), tap "I've got it" when it lands, then post your review on Carp Army with the product pinned. Say what you really think: a brand can't ask for a positive review, and anything made for a brief is labelled "Gifted" or "Ad" for you, as the UK advertising rules for gifted and paid content expect.
