Work with carp anglers who have an audience, without the risk
Every carp angling ambassador scheme runs on a spreadsheet and a WhatsApp group. Creators are scattered across Instagram with no rates, no availability and no way to compare them, and when you post a bag of bait to someone you're hoping. This fixes both. Their channels, reach, rates and what they'll do sit in one place, and the money stays with Carp Army until the content is posted.
What you want, what you give. Product for content, cash, both, or a session on your water. We show you who matches before you post.
Matching creators are notified in the app and apply. You choose. Every applicant links to a media kit built from their real fishing.
They post it to their own audience, then point at it: the links to their channels, plus a capture or reel in the app. Done is evidenced, not claimed.
One tap and they're paid. Undelivered within fourteen days and you're refunded automatically, without asking.
Why this and not a DM: their reach across every channel, their rates, when they're free and what they'll do, all comparable side by side. Then the part a DM can't do: the money is held, delivery is tracked, the product you send is chased for you, and if nothing appears you get your money back.
The filters carp brands actually want: region, what they make, whether they go live, and, if it matters to you, whether they've fished your bait before. One filter among several, not a hurdle.
A brief is the one-off; commission is the standing arrangement. Set a rate on any of your products and a Pro member featuring it in a live, a reel or a pin on their catch earns that cut on what they shift. It comes out of the sale, there is nothing to agree in advance, and it keeps working on a video long after the brief has been paid.
Suggest a pin. Anglers pin the products in their photos, and viewers buy straight from the pin. Spot yours in someone's catch? Suggest a pin of it from the post. It only shows if they accept.
Cost: free to post. Product briefs cost nothing. On a cash brief, which starts at £10 per creator, you pay the creator's fee plus a 10% service fee when you pick each creator; Carp Army holds it and pays the creator when you confirm delivery. Not delivered, refunded.
Product review briefs. Pick a product from the Carp Army catalogue and send it free, with a cash fee as well if you like. You choose who pays postage: you, or the creator, at a set amount from £1 to £30 that they pay through Carp Army when they give their address. It is passed to you when you mark the product sent, and refunded to them if it never goes.
The address is only for posting. Only you see it, and only until the product arrives; Carp Army deletes it 30 days after. Mark it sent with the courier and tracking, and the creator taps "I've got it". If it doesn't arrive, Carp Army chases it.
Honest, and labelled. The review is a catch, post or reel on Carp Army with your product pinned, so anyone watching can tap through to it. You can ask for a review, never a positive one, and the brief form refuses wording that does. Everything made for a brief is labelled automatically, "Gifted by" your brand, or "Ad ·" your brand when you paid, as the UK advertising rules for gifted and paid content expect. That is what makes a review worth reading.
Briefs live in your Carp Army business dashboard at business.carp.army, next to your shop, orders and payouts. Not set up? Start here.